GRIPS Objectives

More and more leading companies are addressing inefficiencies in their globalization efforts that occur when content is managed from a "document" perspective.

When the focus shifts from managing documents and content to managing the information used to create the content, companies begin integrating their product information lifecycle with their product lifecycle leading to significant benefits including:

• greater accessibility to higher data quality and consistency,

• ability to achieve simultaneous shipment objectives, and

• reduced translation and documentation costs.

This approach requires a new analysis and understanding of product information and enables all functional areas − engineering, purchasing, manufacturing, marketing, sales and support − to work collaboratively on the creation and maintenance of the information.

The payoff is smoother, timelier and more accurate information flows throughout the entire organization, and a reduction of complexity and cost typically associated with the technical authoring, editing, translation and publication processes.